Monthly Archive for: ‘March, 2009’

 

Online behaviour

In an increasingly small online world, people are becoming more and more conscious about their behaviour on the internet. People have been fired, sued and divorced because of how they behave online but all of this begs the question: should we alter our behaviour for the online world? There’s a near-constant stream of etiquette guides, [...]

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What happens to online public relations?

On April 21st Wolfstar MD, Stuart Bruce, is set to sit on a New Media Knowledge panel to discuss whether, with online and offline public relations becoming so blurred, public relations belongs in the boardroom anymore.             The panel will be chaired by Mat Morrison (Porter Novelli). Antony Mayfield (iCrossing), [...]

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You know you’ve got to Tweet

As Twitter’s the current flavour of the month it’s amusing (or scary!) to see lots of communications agencies (be they PR, advertising or digital) jumping on the band wagon and hastily recommending to clients that they’ve got to be on Twitter. Watch this video (featured on our home page) and think it about it folks [...]

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Public relations responsible for decline in investigative journalism?

Before I divulge in some of my thoughts, I’d better introduce myself. My name is Emma Griffiths and I’m in my fourth year of a public relations degree at Leeds Metropolitan University, having spent a year working in the press office of Morrisons Supermarkets for an undergraduate placement. My placement at Morrisons left me with [...]

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If email is the past and Twitter is the present what does the future hold for social networking?

This morning, The Telegraph reported that social networking sites, such as Twitter, Facebook and blogging networks are now much more popular as a form of online contact than email. My colleague Chris Norton believed that this would soon be the case when he wrote about the decreasing popularity of emails in favour of social networks [...]

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The Social Media News – Johnny Cache (release song)

Just posted a great new social media video on the Wolfstar home page. This time it’s courtesy of David Alston, VP Marketing for Radian6 (one of the many social media monitoring and measurement tools currently on the market – and currently Wolfstar’s favourite.) Technorati Tags: social media,measurement,monitoring,Radian6

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