One area where Wolfstar does a lot of strategic consultancy with UK companies and global brands is helping them to create social media strategies and answer questions such as "How should we organize our company for social media?" or "Which roles do we need", or "Which department is in charge". The latest social media report [...]
Continue Reading —›
Last week I had a good article in PR Week questioning the benefit of using digital and online PR to combat the BNP. Today Richard Rawlins, MD, of Finn Communications has a letter supporting my view saying “a digital campaign could never be expected to connect with the communities targeted by the BNP.” He mentions [...]
Continue Reading —›
In May 2005 Business Week ran a front cover that declared “Blogs will change your business”, the June 15, 2009 edition of Twitter makes the even bolder claim “How Twitter will change the way we live”. When Business Week ran its “Blogs will change your business” cover [...]
Continue Reading —›