‘social networks’ Category
Facebook chiefs finally acknowledge importance of fan value over volume
Last week, Facebook held its first Marketing Conference in London. A huge event in itself that attracted over 500 marketers and agencies from around the UK, with Facebook chiefs delivering several key-note speeches. However, since seeing the coverage of the event and the topics discussed, I have had to ask myself whether their ‘revelations’ were [...]
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Brands – You Have Two Weeks to Sort Out Your Facebook Page
Facebook will force through the switch to the new timeline-based brand pages on 30 March. This means that if you’re one of the 29 million brands with a Facebook page that haven’t yet made the switch over, then you have two weeks. Given the inevitable diary clashes / design tweaks / approval procedures etc… I’d [...]
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LinkedIn Creates a ‘Follow Company’ Button For Brands To Use On Their Page
LinkedIn recently announced that companies will now be able to embed a ‘follow’ button into their homepage. Similar to Facebook’s ‘like’ and Twitter’s ‘follow’ button, LinkedIn’s ‘follow’ button will allow users to remain updated with the latest information and news from the brands they follow, through status updates in their feeds. The ‘follow’ button will [...]
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Business Pinterest
Pinterest is a virtual pinboard that is taking the world by storm. It is a creative and inspirational way of gaining ideas, and many use it for wedding inspirations, decorating their homes and fashion interests. But can it be of any use to businesses? Pinterest has seen an increase of 4,000% in visitors to the [...]
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Sink or swim as Facebook goes afloat
The latest news coming from the social media giant has revealed that the company is to be floated on the stock market, seeking to raise $5bn (£3.16bn). At just eight years old, Facebook has been hugely successful and many financiers have waited on tenterhooks for this opportunity to have a snoop at its books. With [...]
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Friday’s social media round up
We can’t quite believe it’s the end of January already, but as we gaze out of the window on this rather miserable Friday, the warm weather of summer still seems so far away. Enough about that doom and gloom, here’s the social media round up from the Wolfstar team with a few links you may [...]
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Wolfstar’s social media resolutions
It comes as no surprise that our first week back in the Wolfstar office starts with a few new year’s resolutions from the team. Not just any old resolutions, mind, these are our social media resolutions for 2012. Unlike others, usually made on a bloated stomach and likely to be forgotten by the second week [...]
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A new guide to Google+ from our intern Chelsea Galpin
Twitter, Facebook and YouTube create an easy platform to communicate and it has become increasingly important for a business to be able to answer questions from their customers via these websites. They have recently been joined by a new platform, Google+. Google+ is a new social networking site which provides marketing tools for businesses and [...]
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Friday’s social media round up
Evening all. Here’s what caught my eye this week (hopefully scripted in a more coherent and typo-free way than last week): The Guardian’s open news community platform n0tice is The Guardian’s latest digital innovation in offering readers different ways to access and publish news. Still in private beta, it lets users create their own bulletin [...]
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Facebook’s new features: Open Graph and Timeline
Now that the dust has settled on Facebook’s new features here’s our take on what it means for you and your business: Open Graph The Open Graph developments are the big boost to business users. For those not in the know here’s Facebook’s explanation of what Open Graph currently is: “Open Graph enables you to [...]
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