Comments for Social Media PR | Online PR agency | Digital PR | Wolfstar Consultancy http://wolfstarconsultancy.com Wolfstar is an online and social media PR agency that helps some of the world’s best companies to communicate more effectively. Sun, 06 May 2012 11:08:02 +0000 hourly 1 http://wordpress.org/?v=3.3.2 Comment on Followrz.com – an experiment with Kred by Rory Mason http://wolfstarconsultancy.com/followrz-experiment-kred/#comment-620 Rory Mason Sun, 06 May 2012 11:08:02 +0000 http://wolfstarconsultancy.com/?p=4012#comment-620 What a wonderfully useful tool. It really helps you to see people you should be targeting with discussions and RTs. I sometimes find that with so many discussions going on it can be hard to decipher exactly what to join in and what to leave, this can also be time consuming. This tool will really change the way I use my twitter account. Thanks Sam and the Wolfstar team. What a wonderfully useful tool. It really helps you to see people you should be targeting with discussions and RTs. I sometimes find that with so many discussions going on it can be hard to decipher exactly what to join in and what to leave, this can also be time consuming. This tool will really change the way I use my twitter account.

Thanks Sam and the Wolfstar team.

]]> Comment on Followrz.com – an experiment with Kred by Amy Johnston http://wolfstarconsultancy.com/followrz-experiment-kred/#comment-616 Amy Johnston Fri, 04 May 2012 03:16:18 +0000 http://wolfstarconsultancy.com/?p=4012#comment-616 Hey Sam, this is really cool! I'm awaiting my report.. I was just watching a clip from BBC about Kred so very timely!! :) http://www.bbc.com/future/story/20120503-when-your-online-influence-counts Hi to the rest of the gang! Hey Sam, this is really cool! I’m awaiting my report.. I was just watching a clip from BBC about Kred so very timely!! :) http://www.bbc.com/future/story/20120503-when-your-online-influence-counts Hi to the rest of the gang!

]]> Comment on Followrz.com – an experiment with Kred by Shawn Roberts http://wolfstarconsultancy.com/followrz-experiment-kred/#comment-615 Shawn Roberts Thu, 03 May 2012 23:00:26 +0000 http://wolfstarconsultancy.com/?p=4012#comment-615 Sam, Thanks for featuring Kred in your post - and of course at followrz.com. We are always excited to see new ways that our API can be put to work to benefit end users with transparent, real-time influence scores. It's really great that your project centers on the idea of Communities; our start point in developing Kred is that 'We all have Influence somewhere' and that Kred can help you discover where that is - and help others find you that may share your interests. Cheers, Shawn Sam, Thanks for featuring Kred in your post – and of course at followrz.com. We are always excited to see new ways that our API can be put to work to benefit end users with transparent, real-time influence scores. It’s really great that your project centers on the idea of Communities; our start point in developing Kred is that ‘We all have Influence somewhere’ and that Kred can help you discover where that is – and help others find you that may share your interests.
Cheers,
Shawn

]]> Comment on Followrz.com – an experiment with Kred by Sam Oakley http://wolfstarconsultancy.com/followrz-experiment-kred/#comment-613 Sam Oakley Thu, 03 May 2012 12:23:54 +0000 http://wolfstarconsultancy.com/?p=4012#comment-613 Thanks Ben - Yes I agree that you can't standardise influence. Despite this I really like (and rate) tools like Klout and PeerIndex (and Kred, obviously) though in my mind their primary use is in helping to shrink social media to the point where it starts to look manageable in-terms of resources and time. Thanks Ben – Yes I agree that you can’t standardise influence. Despite this I really like (and rate) tools like Klout and PeerIndex (and Kred, obviously) though in my mind their primary use is in helping to shrink social media to the point where it starts to look manageable in-terms of resources and time.

]]> Comment on Followrz.com – an experiment with Kred by Ben Cotton http://wolfstarconsultancy.com/followrz-experiment-kred/#comment-612 Ben Cotton Thu, 03 May 2012 11:59:20 +0000 http://wolfstarconsultancy.com/?p=4012#comment-612 Great post, Sam - and I look forward to checking out Followrz. You're right about how simplification loses the nuance, as well as the economics of the argument for 'online influence metrics', but for me, there an issue trying to standardise something of which there is no standard measurement - namely influence. Many of the tools you mention offer a good indication of popularity, engagement, amplification and dare I say it, influence, but they also need to be supplemented with a good deal of human verification. Great post, Sam – and I look forward to checking out Followrz.

You’re right about how simplification loses the nuance, as well as the economics of the argument for ‘online influence metrics’, but for me, there an issue trying to standardise something of which there is no standard measurement – namely influence.

Many of the tools you mention offer a good indication of popularity, engagement, amplification and dare I say it, influence, but they also need to be supplemented with a good deal of human verification.

]]> Comment on PR doesn’t need to get social media wrong – this time Vodafone – again by Growing Trend of HateBait as Linkbait - New SEO tactic of HateBait | Public Relations Consultant http://wolfstarconsultancy.com/pr-doesnt-need-to-get-social-media-wrong-this-time-vodafone-again/#comment-578 Growing Trend of HateBait as Linkbait - New SEO tactic of HateBait | Public Relations Consultant Wed, 11 Apr 2012 08:51:11 +0000 http://www.wolfstarconsultancy.com/2010/05/12/pr-doesnt-need-to-get-social-media-wrong-this-time-vodafone-again/#comment-578 [...] our own dear old Public Relations industry, I am sure that I am not the only one who remembers when Wolfstar did their hatchet job (via Jed Hallam who I have subsequently found out is a hella nice guy) on Paratus Comms about some [...] [...] our own dear old Public Relations industry, I am sure that I am not the only one who remembers when Wolfstar did their hatchet job (via Jed Hallam who I have subsequently found out is a hella nice guy) on Paratus Comms about some [...]

]]> Comment on Facebook chiefs finally acknowledge importance of fan value over volume by Tim http://wolfstarconsultancy.com/facebook-chiefs-finally-acknowledge-importance-of-fan-value-over-volume/#comment-573 Tim Thu, 05 Apr 2012 11:46:23 +0000 http://wolfstarconsultancy.com/?p=3935#comment-573 Couldn't agree more Dominique - thanks for your comment! Couldn’t agree more Dominique – thanks for your comment!

]]> Comment on Facebook chiefs finally acknowledge importance of fan value over volume by dominique http://wolfstarconsultancy.com/facebook-chiefs-finally-acknowledge-importance-of-fan-value-over-volume/#comment-571 dominique Wed, 04 Apr 2012 23:31:06 +0000 http://wolfstarconsultancy.com/?p=3935#comment-571 Thanks for the post. The "quality" of fans, brings up both the questions about - segmentation of the Fan Pages audience, - recruitment of relevant influencers This is a great move from Facebook and the implication on how brands will manage their fan base is major. Best Thanks for the post. The “quality” of fans, brings up both the questions about
- segmentation of the Fan Pages audience,
- recruitment of relevant influencers

This is a great move from Facebook and the implication on how brands will manage their fan base is major.
Best

]]> Comment on Sony Mobile ‘made of imagination’ by Sony Mobile ‘made of imagination’ « Blogul de Relatii Publice http://wolfstarconsultancy.com/sony-mobile-readies-made-of-imagination/#comment-517 Sony Mobile ‘made of imagination’ « Blogul de Relatii Publice Tue, 20 Mar 2012 11:40:41 +0000 http://wolfstarconsultancy.com/?p=3893#comment-517 [...] wolfstar PR 44.430481 26.122980 Share this:MoreLike this:LikeBe the first to like this post. Posted in: [...] [...] wolfstar PR 44.430481 26.122980 Share this:MoreLike this:LikeBe the first to like this post. Posted in: [...]

]]> Comment on Snickers’ Twitter Campaign: What Was the Point? by Ellen http://wolfstarconsultancy.com/snickers-twitter-campaign-what-was-the-point/#comment-475 Ellen Tue, 13 Mar 2012 21:19:30 +0000 http://wolfstarconsultancy.com/?p=3846#comment-475 Fantastic article. The spread sheet was a brilliant way to see the increase in Twitter conversation. Thanks for this! Fantastic article. The spread sheet was a brilliant way to see the increase in Twitter conversation. Thanks for this!

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