All Posts Tagged Tag: ‘media relations’

 

Wolfstar Consultancy has jobs for talented PR people

Wolfstar Consultancy is recruiting. We’re on the hunt for talented public relations account managers and account executives for both our London and Leeds offices. If you’re wondering who we are then these are some of the things you should know:

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PR and social media awards time – again!

Wolfstar has been shortlisted for another two public relations and social media awards. We’ve been shortlisted in the CorpComms Magazine Digi Awards in the ‘Best agency with integrated digital expertise’ category. We’re up against Bite Communications, Eulogy!, Manifest London and Ogilvy PR London. We’ve already announced that we were shortlisted in the ‘Best social media [...]

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Wolfstar celebrates triple PR award nomination success

This month has been a particularly successful one for the team at Wolfstar, as we have been nominated for three awards at two top awards ceremonies. Firstly, our work with First Direct, the UK’s first social bank, has been recognised by the prestigious Communicate Digital Impact Awards, a new programme of awards which highlights excellence [...]

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The Broadgate Mainland report: how journalists use social media

There was an interesting report from Broadgate Mainland released recently detailing the way that financial journalists are starting to use social media – especially Twitter – to source information. Whether they’re looking for story angles, spokespeople, or just taking the temperature on a story – many, many journalists are turning to social networks for answers. [...]

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Discovery Channel launch Bear Grylls and Stephen Hawking programming using social media

Last week was an incredibly busy week for our guys at The Discovery Channel (FYI a client of ours) – Monday saw the Leicester Square premiere of Bear Grylls’ new season of ‘Born Survivor’ and Thursday saw the premiere of the exclusive Stephen Hawking’s Universe series due to air in May. Wolfstar’s Phylecia Wakeman and [...]

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Media future: Interview with Mark Jones, Reuters

Mark Jones is Global Financial Communities Editor for Reuters News and is one of the journalists responsible for making that news organisation more ‘social media friendly’. In the latest in a series of interviews with journalists who are taking traditional media into new media, he talks to Mark Hanson about his role, plans for the [...]

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Media future: Interview with Trushar Barot, BBC User Generated Content Hub

Trushar Barot is a senior broadcast journalist within the User Generated Content hub in the BBC’s multimedia newsroom and plays a key role in harvesting the knowledge and skills of the BBC’s vast audience and involving them in the organisation’s output. He will have a specific role as the editorial lead during the General Election [...]

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Social media and online PR report 2009 – UK

The econsultancy Social Media and Online PR report 2009 is based on a survey of more than 1,100 respondents (47% working in consultancy or agency, 41% in-house marketing, PR and communications people). While its an interesting report that gives some insight into the state of social media and online PR in the UK I believe [...]

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Advertising Age asks if paid tweets are just as healthy as organic word of mouth

There’s an interesting article in Advertising Age which claims that “paid media — which sponsored tweets and blog posts most certainly are — and organic word of mouth go together like chocolate and peanut butter.” The Americanism puzzled me at first as I thought yes absolutely right, disgusting combination that don’t go together at all. [...]

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Why Wolfstar is a PR, social media and word of mouth marketing and communications consultancy

Last week I had a good article in PR Week questioning the benefit of using digital and online PR to combat the BNP. Today Richard Rawlins, MD, of Finn Communications has a letter supporting my view saying “a digital campaign could never be expected to connect with the communities targeted by the BNP.” He mentions [...]

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