All Posts Tagged Tag: ‘research’

 

Social media monitoring and influence measurement

Tim Weber has just published an interesting article over on the business page of the BBC in which he talks about social media, social media monitoring and measuring online influence. Anyone that knows me, or has read my blog, will know that the latter of the three are areas that I’m currently obsessed with. For [...]

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Targeting behaviours, not people

Following a couple of recent bomb scares at airports (SeaTac, Delta flight in Maine) there has been a slew of posts concerning airport security and how rubbish we (in the west) are at it. Ben Gurion airport is the most consistently “under threat” airport in the world and yet it never suffers the kind disruption [...]

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The Broadgate Mainland report: how journalists use social media

There was an interesting report from Broadgate Mainland released recently detailing the way that financial journalists are starting to use social media – especially Twitter – to source information. Whether they’re looking for story angles, spokespeople, or just taking the temperature on a story – many, many journalists are turning to social networks for answers. [...]

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Top 10 posts of the Wolfstar blog 2009

If you’ve only recently started reading the Wolfstar blog you might have missed some of our best posts from 2009 (by traffic and comments) so in reverse order here they are: 10. Three Wolfstar people make Twitter list of 100 PR people worth following Sam posts about the Twitter list of 100 PR people worth [...]

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The Medici family and social media

Any of you that are familiar with Machiavelli’s The Prince will know a bit about the Medici family, but for those that aren’t familiar here are the SparkNotes; The Medici family were a family of bankers, politicians and business people in late 14th Century Florence. They became (probably) the most influential family of all time [...]

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Teens DO use Twitter: real research with the facts and statistics, not myths and hype

Today some social media savvy people have been tweeting about the fact that A’s, B’s and C’s are trending on Twitter, thus indicating that teenagers do in fact Twitter. Hold the front page! It’s a popular myth that teenagers don’t use Twitter. Morgan Stanley made the front pages and broadcast news with a report written [...]

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